In the contemporary market, all organizations highly depend on their customer insights in order to understand the various issues that hinder their productivity. These insights are consequently used in improving the productivity of these companies which later helps them achieve their goals. The Dynamics 365 Customer Voice is one such management application that can be implemented to achieve the crucial customer feedback and also track the ever changing yet influential customer metrics of an organization.
What is Microsoft Dynamics 365 Customer Voice?
The Dynamics 365 Customer Voice is a Microsoft Application designed to help organizations acquire valuable customer feedback that is later turned into insights. These insights are consequently used by the user companies in deriving the customer metrics that influence their business and implement the changes necessary to increase their productivity. Also, the voice of the customer Dynamics 365 another Microsoft application that was capable of designing survey forms, lost its stand as an application on July 1, 2020.
Thus, Dynamics 365 Customer Voice is currently operational as a collection of interconnected modular applications that are available in the software-as-a-service format.
How to get Customer Voice
The interested organizations can opt to select a free trial of Dynamics 365 customer voice for a period of 30 days.
The use of Dynamics 365 Customer Voice
The applications are used for integrating the data and business logic processes by combining the customer resource planning and enterprise resource planning features.
Whether the Customer Voice license is free –
Along with its hassle free service, the license of the Dynamics 365 Customer Voice is free for the interested organizations.
Dynamics 365 Customer Insights: Concise overview
The Dynamics 365 Customer Insights is one of the most leading customer data platforms curated for enterprises irrespective of their sizes and industrial backgrounds. The application is designed to provide the users with an unparalleled customer experience because of its in-built artificial intelligence features and analytics.
It has the capacity to unify the acquired customer data into actionable insights that the user organization can work on to improve its brand image. The engaging digital analytics further helps the user company to understand the insights better. Among other enticing features of the product, the ability of bringing together all forms of customer data in real time to create a 360 degree view of it, is one of the most interesting features of it.
Microsoft Forms Pro and Voice of the Customer Dynamics 365
The Microsoft “Overview” Document page states that the Dynamics 365 Customer Voice is an evolved form of the Microsoft Forms Pro. Previously, the Microsoft Forms Pro was one of the most useful Microsoft applications because of its ability to design survey forms. An already revised version of the Microsoft Forms, the Forms Pro was expected to have a template of survey questions and business process workflows added to it. But, according to a renowned Microsoft professional, the Microsoft Forms Pro had been renamed to Dynamics 365 Customer Voice.
Designing, Distributing and Analyzing Surveys with Dynamics 365 Customer Voice
The data available in other selected Dynamics 365 products subscribed by the user organization is used by the Dynamics 365 Customer Voice to create Customer Insights. In addition to this, certain other project management skills have been provided. The application includes a range of templates that can be used for creating survey questions or designs the necessary customization. On the application of these templates, High quality Customer surveys can be designed easily for the inclusion of certain metrics on satisfaction.
In order to share these surveys, the user needs to click the Send button at the top of the survey designer. The sharing process can be completed through a simple customized email.
In response to the question of how to analyze Dynamics 365 Voice of Customer, the previous application was designed with in-built artificial intelligence survey processors that could transform the survey data into actionable insights for the user company.
The voice of Customer Dynamics 365 reporting feature was also quite beneficial for the user company as the real time insights created from the consumer data was reported to the organization in the form of visual dashboards. Currently these functions are performed by the Dynamics 365 Customer Voice, an evolved version of the previous application.
Relevant Capabilities of Dynamics 365 Customer Voice
The capabilities and benefits of the Dynamics 365 Customer Voice can be categorized in the following manner :-
- Collecting input of customers across all channels swiftly and creating insights in real time.
- Increasing the effect of the insights by displaying them in visually captivating ways.
- Integrating the customer data insight accounts across all parts of the user organization.
- Helping the user company to build personal relationships with the consumers through artificial intelligence features.
Dynamics 365: How much does Voice of the Customer cost?
The Dynamics 365 Customer Voice is included with the subscription of other Dynamics 365 products. These include the following:-
- Sales Enterprise
- Customer Service Enterprise
- Customer Insights
- Field Service
In a situation where the user organization does not have any specific subscriptions of other Dynamics 365 products then, the Dynamics 365 Customer Voice can be bought separately. The pricing structure of the application can be enumerated as follows :-
| Dynamics 365 Customer Voice | Price |
| For customers with select Dynamics 365 applications | Included (2000 survey responses per tenant/ month |
| For customers without select Dynamics 365 applications | $200 per tenant/ month (additional responses can be purchased separately). |
Process of integrating Customer Voice: Dynamics 365 Customer Voice Perspective
The process of integrating customer voice with Dynamics 365 can be completed in the following ways:-
- Capturing consumer feedback across all channels of communication.
- Maximizing the understanding of Customer insights to reveal the influential trends and consumer patterns.
- Building a unified customer data profile in order to sync engagement ideas across all platforms.
- Designing automatic workflows, actionable insights and customized alerts in order to build direct relationships with the consumer.
Conclusion
The Dynamics 365 Customer Voice is developed by Microsoft. This implies that the Voice of the Customer Dynamics 365 can help organizations simplify their method of deriving the essential Customer Insights that are quite influential in the process of their improvement. The product is designed to provide the user organization with a hassle free experience of gathering customer opinions which can be later transformed into valuable organizational insight. Thus, in order to achieve crucial consumer data, Dynamics 365 Customer Voice is a beneficial choice for organizations aiming to achieve global recognition.